The legendary Sultanate of Oman has been famous for unique incense and exotic fragrances since ancient times. However, trading with this precious product and perfume production as a whole was marked by highs and lows and almost sank into oblivion entirely. Fortunately, this period came to an end in 1983, when Qaboos bin Said, the Sultan of Oman, asked Prince Sayyid Hamad bin Hamoud al bu Said to restore the ancient Arabian perfume-making culture in their homeland.

The name Amouage was chosen carefully. Although it sounds French, it is actually an invented word made up of the Arabic term ‘amwaj’ (meaning ‘wave’) and the French word for love, ‘amour’.

By extension, Amouage therefore means ‘waves of emotion’. This unique name reflects the spirit of the fragrances – their gracefulness, brilliance and emotion.